Venus is an unincorporated community in southeastern Highlands County, Florida, United States. It is located on County Road 731 off US 27. Major industries in Venus include citrus growing and cattle raising. Addendum. It has a All Volunteer Fire Department that could Use the Support of all in Venus. Venus also boasts Camp Mars, one of a few known gay campgrounds in the state and a general store. Due to the availability of 1-acre (4,000 m) mobile home sites in the area, Venus has recently attracted a growing, diverse population.